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Dr. Arpita Baijal

Dr. Arpita Baijal

Assistant Professor

Ph.D. (Business Policy and Administration), UGC NET-JRF, M.com (hnrs.), B.com(hnrs.)

Areas of Specialization: Strategy, Marketing, Research

Interest Areas: Strategy, Marketing, Management, Research and International Business

Experience:3 Years

Research: Thesis titles, " An evaluative study of internet based payment policies in emerging e-commerce market in India”


  1. Book Published titled- Internet Based payments in E-commerce market- Evolution policies and the way forward, got listed on Amazon and Flipkart.
  2. Book Chapter published in a UGC approved book titled 'Managing Uncertainity during a global Pandemic- An Indian perspective' 


Publications and Research papers presented:

  • Authored a research paper titled: "Towards electronic payment interoperability: A reflection” published in Arthkalp journal of finance and economics.
  • Authored a research paper titled: "Fintech- A revolution in the financial sector” published in ‘AJANTA’ UGC listed Journal.
  • Authored a research paper titled: "Identifying factors promoting online payments in e-commerce transactions: A study from customer perspective” published in CSC conference journal.
  • Authored a research paper titled: "Emerging trends in online shopping and payment system with special reference to customers in Mumbai”, published in IJR.
  • Authored a research paper titled: "Changing role of teachers in Information society”, published at the journal for the IQAC seminar held at RA Podar College.
  • Authored a research paper titled: "XBRL- a way forward”, published in the journal published for the National Conference held at Ramanand DAV College on 25th February, 2016.
  • Authored a research paper titled: "Campus beyond cash” published and poster presented at the National Conference held at VESASC, Chembur on 17th and 18th February 2016.
  • Authored a research paper titled: "High Ratio of Agriculture NPAS in Priority Sector Lending by Public and Private Banks in India- Reasons, discussions and Suggestions”, published in Volume 4 Issue 4, April 2015 in International Journal of Science and Research (IJSR).
  • Authored a research paper titled: "A Study on Employees Empowerment with the Demo-Graphic Variables in the Employees of Union Bank of India Working For Star Union Dai chi Life Insurance”, published in Volume 4 Issue 4(II), April 2015 in International Journal of Science and Research (IJSR).
  • Secured the first position in Research Poster Presentation International Seminar 2014 held at the Panjab University.
  • Presented poster in Zonal and District round of Avishkar competition titled "An ideal structure of disabled friendly libraries- current status, discussions and suggestions” held on 18th and 24th December 2016.
  • Presented a paper titled- 'Role of demonization in making Indians pandemic ready' in one day international conference on 'Managing business in turbulent times' organized by UIAMS, Panjab University, Chandigarh on November 6, 2020. 
  • Published a paper titled-A study on the socioeconomic effect of scrapping Article 370 in Jammu and Kashmir. Conference- 5th Biennial International Conference, Sri Gobind Singh College of Commerce, University of Delhi, March 2020.
  •  Presented and published a paper titled-A descriptive study of Grievance Redressal policies of E-commerce companies in India. Conference- National Level Conference on Human Rights of women: Contemporary issues and challenges held on 9th March, 2020 at KC Law College, Mumbai

Official Email Id: arpita.baijal@nmims.edu

Office Phone No:115564

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